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SHEPPARD MULLIN ENTERTAINMENT ATTORNEY AUTHORS 'HOLLYWOOD DEALMAKING'
Marketing | 2010/01/15 09:16
pInsider Resource Provides Negotiating Tools and Strategies to Navigate Evolving Industry Landscape/ppLOS ANGELES, Jan. 15, 2010 — Dina Appleton, special counsel in the Entertainment, Media and Technology practice group in Sheppard Mullin's Los Angeles/Century City office, has co-authored (with Columbia Pictures VP, Legal Affairs Daniel Yankelevits) Hollywood Dealmaking: Negotiating Talent Agreements for Film, TV, and New Media.nbsp; Published this week, this second edition book captures the dramatic changes in the entertainment industry over the past five years and explains negotiation techniques and strategies used by seasoned professionals in entertainment dealmaking.nbsp; /ppWhile traditional movie deals are still making headlines, new media are gaining influence and changing the entertainment industry’s dealmaking landscape, transforming the traditional terms in the art of “making the deal.”nbsp; As the entertainment industry evolves in this new landscape, so must the deals and dealmakers./ppAuthored by two Hollywood insiders, Hollywood Dealmaking has become the go-to resource for new and experienced entertainment attorneys, agents and agent trainees, business affairs executives, and creative executives, and is currently used in entertainment law courses at UCLA, Loyola, and Berkeley to name a few.nbsp; The second edition of the book includes new chapters on reality television and new media, and discusses new avenues for content creation, sources of revenue, and innovative talent deals to navigate the evolving entertainment industry landscape.nbsp; /ppReaders will also find advice on how to: Recognize the key players in the dealmaking process; understand the “lingo” and terminology used in the entertainment industry; acquire option-purchase rights in a contract; create employment deals for the actor, director, writer, producer, and crew; work out distribution deals and rights for film and television; and specify net profits, back-end agreements, and box-office bonuses.nbsp; With extensive interviews and quotes from major Hollywood players and industry insiders (including Sheppard Mullin partners Robert Darwell and Craig Cardon), memos to illustrate key dealmaking points, and section-by-section summaries to clarify complex legal issues, Hollywood Dealmaking is an essential resource for industry novices and veterans alike.nbsp; /ppDina Appleton represents major film studios and television companies as well as independent producers.nbsp; She previously ran the business and legal affairs for a respected Hollywood talent agency and she's spoken on various panels regarding entertainment law.nbsp; Appleton teaches a dealmaking course annually at UCLA Extension and she is a regular contributor to Backstage magazine and contributed to the Final Draft/Lone Eagle Press book, Ask the Pros.nbsp; She is a member of both the law society of Upper Canada and the California Bar.nbsp; /ppDaniel Yankelevits has a wealth of experience in both business and legal affairs in both television and film.nbsp; He served as Chairman of the Beverly Hills Bar Association, Entertainment Section, from 1998-1999 and he's currently a member of the planning committee for the USC Entertainment Law Symposium.nbsp; Yankelevits teaches an annual class at UCLA titled ‘Negotiating Talent Agreements and Motion Picture Contracts,’ and he's written several articles about the motion picture industry in the Los Angeles Daily Journal, California's largest legal news provider, and Script magazine. /ppAbout Sheppard, Mullin, Richter amp; Hampton LLP
Sheppard Mullin is a full service AmLaw 100 firm with 550 attorneys in 11 offices located in the United States and Asia.nbsp; Since 1927, companies have turned to Sheppard Mullin to handle corporate and technology matters, high stakes litigation and complex financial transactions.nbsp; In the U.S., the firm's clients include more than half of the Fortune 100.nbsp; For more information, please visit a href=http://www.sheppardmullin.com.CONTACTwww.sheppardmullin.com./ppCONTACT/aDINA APPLETON
(310) 228-3725 /ppRALPH RICHARDSON
(213) 617-5542
/p


Jill Weinberg - Dallas Employment Labor Lawyer
Marketing | 2010/01/05 09:22
-a href=http://wlfirm.com/overtime-claims-and-compliance Overtime Claims/a
- Title VII, ADEA, ADA, FMLA compliance
-a href=http://wlfirm.com/non-compete-agreements Non-compete agreements/a
-a href=http://wlfirm.com/confidentiality-agreements Confidentiality agreements/a
-a href=http://wlfirm.com/severance-agreements Severance agreements/a
-a href=http://wlfirm.com/executive-contracts Employment contracts/a
-Workplace policies
-Sexual harassment
-Prevention training
-a href=http://wlfirm.com/anti-harassment-and-sensitivity-training Sensitivity training (group amp; individual) /a
-a href=http://wlfirm.com/overtime-claims-and-complianceDepartment of Labor Audits/a
-a href=http://wlfirm.com/overtime-claims-and-complianceIndependent contractor vs. employee issues/a
-a href=http://wlfirm.com/overtime-claims-and-complianceWage and hour compliance/a

Weinberg Law Firm
6425 Willow Creek Drive
Plano, Texas 75093
Tel. (972) 403 - 3330


What's Hot and What's Not In the Profession
Marketing | 2008/04/02 07:47
pPractice Areas/ppHot
Intellectual Property. Not only patents but also copyrights, owing to Internet issues. Proposed legislation may provide copyright protection against knockoffs of high-fashion designs, too, because the devil does not always wear Prada. Also the PTO has adopted new rules.

Immigration. So hot that a few firms are separating it from labor and employment.
Labor and Employment. More complex than ever, not just owing to immigration, but also because of new EEOC rulings, continuing discrimination claims and possible new organization drives by unions.

Corporate Investigations. Fastest growing area of white-collar crime.
Complex Litigation. But see “Getting Hot—Mediation.”

Global Warming. California firms were the first to form this environmental subgroup that includes regulatory and insurance issues. Now Greenberg Traurig (which has offices and alliances around the world) has done so.

Domestic Relations/Family Law. Determination of parentage is now a hot issue in fertility law as the result of in vitro fertilization and embryo storage.

Pro Bono. Not only as a payback to the community, but also as a recruiting attraction and a professional development strategy to provide courtroom experience for associates.

Estate Planning and Administration. Particularly the latter, now that the baby boomers are starting to retire.

Elder Law. As part of the estates practice, mostly in smaller firms.

Animal Law. A niche that was heating up before the Michael Vick case and the Animal Fighting Prohibition Enforcement Act was signed last May. There are anticruelty laws in 43 states.


Getting Hot
Mediation. As well as other forms of alternative dispute resolution.

Libel. Suits against bloggers and message board postings are still increasing.

Foreclosures. Small firms overcome the low rates with staff-to-lawyer ratios as high as 10:1.

Art Theft and Fraud. A small but growing number of lawyers in the U.S. and Europe are focusing on the recovery of stolen art and historical pieces.

Bankruptcy. The cycle is swinging back. May be hot again by spring.

Insurance Coverage. Owing to global warming. Area was cool a year ago.

Post-arbitration Litigation. Some experts are seeing an increase.


Cooling Off
Structured Finance/Securitization. Largely owing to subprime mortgages. But a few firms, including Patterson Belknap, have started subprime counseling practices to help clients deal with problem loans.

Mergers and Acquisitions. Deals are being cancelled or at least deferred.

Cold
Medical Malpractice. Filings continue to decline owing to tort reform in many states, while the percentage of verdicts in favor of health-care professionals has increased in some parts of the country. As a result, insurance defense practices are shrinking and some firms have dissolved.

Workers’ Compensation. Here, too, the number of cases being filed continues to decline.
Geographic Market

Phoenix. Firms from the Upper Midwest and more recently the East continue to expand with offices here because it is the logical market in the booming Southwest. Ballard Spahr Andrews amp; Ingersoll is the latest.

China. Still hot despite a shortage of legal talent and regulations that limit the work foreign lawyers may do. McDermott Will amp; Emery may have found a way around these hurdles by the strategic alliance it entered into a year ago with Yuan Da Law Offices of Shanghai—reported to be the first formal arrangement between a Western and a mainland China firm.

United Arab Emirates. Dubai is white hot. Patton Boggs and Gibson, Dunn amp; Crutcher are opening offices there, following other firms that opened there in the past few years.
Spain. Has continued to be strong for U.S. firms.

Marketing and Business Development CRM. As we reported a year ago, firms continue to struggle with business development activity reporting.

Marketing Technology. Jeanne Hammerstrom, CMO at Benesch Friedlander, has hired a marketing technology specialist to drive the CRM and competitive and marketing intelligence systems, as well as to work with recruiting and IT on project and practice management for practice groups.

Television Advertising. While still frowned upon by most of the legal profession, it continues to be the medium of choice for personal injury firms and others in the consumer legal market. (Radio is second.) Now LexisNexis Martindale-Hubbell is partnering with Spot Runner, an Internet-based advertising agency, to create ads specifically for smaller M-H clients. Ads developed to date cover areas such as family law, drunken driving, personal injury and general practice. Commercials for criminal and immigration are being developed.

Print Advertising. Continues to be a medium of choice for large firms. Some have shifted their strategy from an institutional approach (i.e., the firm itself) to featuring practice areas. Cozen O’Connor and Winthrop amp; Weinstine were among the first. Now Benesch Friedlander has launched an interesting campaign, “My Benesch, My Team.”

Advertising and Solicitation. The distinction is specifically addressed within the rules in some states. However, as ABA counsel Will Hornsby has written, “The ABA Model Rules and the states that base their regulations on those rules do not set out the distinction clearly. The difference is important, however….” Therefore, marketers and lawyers must be certain of the rules in their states. This gets even more complicated for firms with offices in more than one state.

Martindale-Hubbell. A new surge of challenges from firms questioning the cost of listing in M-H.

Marketing Budgets. Continue to increase as a percentage of firm revenues at both large and midsize firms, with many now going beyond the historic 2 percent. In the U.K., marketing budgets have always been much larger, running as high as 10 percent in some “white circle” firms. In the U.S. and the U.K., the big accounting firms have been spending that much for years.

Marketing Department Staffs. Increasing in size along with the budgets.
Role of the Marketing Professional. Appears to be changing in several different directions. Some firms have recognized that their chief marketing officers’ role should be strategic. However, as their departments have grown, a high percentage of CMOs are having to spend more time on department administration and staff management. And some firms now expect their CMOs to produce new business—i.e., concentrate on sales and business development.

Marketing vs. Business Development. Many firms have not yet realized that these are separate but symbiotic functions. As we stated in last year’s report, corporations long ago recognized this and have combined marketing and sales under one senior executive so that the functions supplement and complement each other. This is another area where law firms should learn from their clients.
/p


Alston Bird LLP Forms Subprime Taskforce
Marketing | 2008/03/05 12:57
font face=Arial size=2The national law firm of Alston amp; Bird LLP announced today that it has formed a multidisciplinary taskforce of 50 partners to assist clients in the U.S. with issues arising from the current credit crunch.

The subprime taskforce is comprised of attorneys from across the firm who specialize in financial litigation, securitization, class actions, finance, insurance coverage disputes, real estate, bankruptcy, workouts, structured products, retirement plans, banking regulation and derivatives. The group is chaired by Brian Cox, a finance partner in the firm's Charlotte office, and John Latham, a securities litigation partner in the Atlanta office. Contacts in the New York office are Gary Roth, a partner in the financial services group, and Michael Johnson, a litigation partner.

About Alston amp; Bird
With more than 800 attorneys, Alston amp; Bird is a leading national AmLaw 100 firm. The core practice areas of the firm are complex commercial litigation, corporate, tax and intellectual property, with national industry focuses in energy, financial services, health care, and public policy. The firm has been highly recognized for its workplace environment, having been ranked on Fortune’s “100 Best Companies to Work For” for the past nine years, including four rankings in the top ten.

For more information on Alston amp; Bird please visit insa href=http://www.alston.com/ target=_blankuwww.alston.com/ins/a/u. /font


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